Anthropic's growth team creates hundreds of ad variants in minutes with Claude Code
By Anthropic (Growth Marketing)Built and shared by Anthropic (Growth Marketing), not by me. Summarised from the public sources below. Check them before you rely on a number.
- Who
- Anthropic (Growth Marketing)
- Category
- Marketing & content
- Source
- Web
- Dates
- Published 24 Jul 2025 · Found 17 Oct 2026
Anthropic's growth marketing team, with no developers, built its own ad-creation tools with Claude Code. One workflow generates new ad variants from performance data, and a Figma plugin produces visual variants in batches.
What they built
An agentic workflow reads CSV files with hundreds of ads, finds the underperformers, and writes new variants within strict character limits using two specialized sub-agents. A Figma plugin finds the relevant frames and creates up to 100 ad variants by swapping headlines and descriptions.
The result
New ads take minutes instead of hours. Copy-paste work that used to take hours now takes half a second per batch of ads.
Sources
SEO with Claude Code: 50,000 Google clicks a month from one website
By Jono Catliff
In a long masterclass, Jono Catliff shows how he uses Claude Code to produce and optimize SEO content. He says the methods deliver 50,000 clicks a month from Google to a single website.
Claude Cowork took over a stalled Google Ads campaign and landed a lead within 5 days
By u/JoePatowski
A marketing lead at a tech SaaS company with about $50k a month in Google Ads spend gave Claude Cowork full control of a campaign that had produced nothing in 1.5 months. The first, large lead came in after 5 days.
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